Fundamental and applied user experience research, driven by scientific data.
CRUX projects take place along three major themes: big data, internet of things, and health.
CRUX connects science to public and private organisations in order to solve their challenges.
Data mining experts know a great deal about “Big data”. How to connect the data with actual users requires UX expertise.
How can people interact with connected objects, big and small, consumer and industrial?
How can health professionals and patients benefit from the improved user experience of digital products and services?
Joint application of research grants, helping finance multiple UX-related research projects.
Access to small scope research projects performed by students with university oversight.
Access to emerging talents by connecting students and participants.